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The Business Plan as an integrative tool.

This is the first course I have ever fully taught alone :-)

It has of course evolved over the years to focus both on:

  • The process of preparing a business plan (i.e. how to move from idea to strategy), then to operations (including analysis of risks) and concluding with budgeting and financing issues.
  • The integration of multiple managerial perspectives: production/delivery, sales & marketing, organization, human resources management, governance...

Over time, the number of class sessions has been reduced and the number of individual coaching sessions has increased.  Basically this is where teaching happens.

For the students, the ultimate challenge is to present their plan in front of a panel of new venture specialists and take over 45 minutes to answer - sometimes hard - questions!

Here is the main powerpoint presentation of this course.